COSMETIC PROCEDURES OUTPACE ALL OTHER SURGICAL PROCEDURES

Aesthetically Conscious Americans Driving Dental Implant and Facial Aesthetic Procedures, according to Millennium Research Group

February 27, 2008—Waltham, Massachusetts—According to Millennium Research Group’s US Surgical Procedure Volumes 2008 report, dental implants and facial aesthetic procedures are both growing at over 15% compound annual growth rates (CAGR). This stands in stark contrast to non-cosmetic procedures, which are only growing at CAGRs of under 5%. Aesthetically conscious Americans are demanding cosmetic procedures due to a strong societal focus on good looks and an increased public acceptance of cosmetic enhancement procedures.

Dental implant procedures will expand at a CAGR of over 18% from 2008 to 2011. These procedures will experience particularly high growth due to patients’ desire for aesthetically pleasing and healthy teeth, technological improvements of current dental implant devices, and greater awareness among general practitioners who can perform dental implant procedures.

“Facial aesthetic procedures will grow more than 15% over the next five years,” says Jaya Classen, Senior Analyst at Millennium Research Group. "While non-cosmetic procedures are typically limited to those that are afflicted with a disease or infirmity, cosmetic procedures face no such demographic barriers to growth—the number of people seeking to improve their looks seems endless.”

Millennium Research Group’s US Surgical Procedure Volumes 2008 report covers over 200 different procedures, including anesthesiology, cardiovascular, dental, diagnostic imaging, endoscopy, general surgery, gynecology, neurosurgery, ophthalmology, orthopedics, urology, and varicose vein procedures. Millennium Research Group also has similar coverage of Japanese and European surgical procedure volumes.

About Millennium Research Group
Millennium Research Group (www.MRG.net), a Decision Resources Group company (www.DecisionResourcesGroup.com), is the global authority on medical technology market intelligence and the leading provider of strategic information to the healthcare sector. The company provides specialized industry expertise through multiclient market research, ongoing Marketrack™ projects, customer loyalty tracking, facility-level procedure forecasting, and customized solutions.

About Decision Resources Group
Decision Resources Group is a cohesive portfolio of companies that offers best-in-class, high-value information, and insights on important sectors of the healthcare industry. Clients rely on this analysis and data to make informed decisions. Please visit Decision Resources Group at www.DecisionResourcesGroup.com.

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For more information, contact:


Christopher Comfort
Decision Resources Group
781-993-2597
ccomfort@dresources.com
Alex Jablokow
Millennium Research Group
617-599-8613
ajablokow@mrg.net





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